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Summary:
This article belong to the customer relationship domain, the theme of the article is about the customer as the key source of having useful information about not only the companyís own product but also about the rivals products that are the part and parcel elements of any business strategy and its existing and upcoming polices.

Article Sample (in-tact):
tative to judge and identify the prospect customer query concern in advance. This ability to judge in advance is the catalyst to handle the customer accordingly and appropriately. Besides that, a customer may become a useful and appropriate source to give that type of critical information that belongs to the rivals and that can only be acquired by planning properly and adequate investments such as mystery shopping activities etc. that type of rival backed information is very crucial to identify and analyze the rival strategies regarding their products and brands. These types of critical inf

Written by: MySelf Uploaded Date: 12th Jan 2011 Words: 552
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